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E-Mobility Strategy & Implementation

Electro mobility and other alternative powertrains have not just become a key topic for the global automotive and transportation industry but is also affecting many other industry sectors as well, such as the energy sector.

As products are maturing from concept studies to customer-ready vehicles, manufacturers are increasingly concerned with ”how” a suitable market offering needs to be structured in front of the customer and how these decisions impact the own organizational set-up and the traditional understanding of their business model. Market players are required to provide much more than “just a vehicle”. Our experience shows that attention to details, reflecting regional differences, is a critical pre-condition for successful market launch.

Many difficult challenges ahead need to be carefully addressed such as:  infrastructure developments and standards, production cost reduction, technology paths, understanding and correctly addressing customer demands, defining new business model and exploring entry into new markets on the alternative powertrain value chain.

Ricardo is uniquely positioned to support our clients in the challenges ahead, combining in-depth technology expertise with a global expert network and leading-edge value creation concepts across the complete alternative powertrain vehicle value chain. Our experienced RSC consultants are currently working in a multitude of assignment for automotive OEMs, suppliers, retailers, financial institutions and governments to help them succeed and be on the leading edge in this forming industry.

Why choose Ricardo

RSC has an unparalleled track record in plug-in vehicle-related projects, with more than 50 top-level assignments in this context. Our clients range from large European, Asian and North American OEMs to suppliers and financial investors and from passenger cars to plug-in delivery vehicles, heavy-duty trucks and two-wheelers – including their key systems and components.

A sampling of recent projects illustrates the breadth and depth of RSC´s expertise and leadership in the plug-in vehicle consulting arena:

For several mayor global automotive and commercial vehicle OEMS we have conducted and supported:

  • ­E-Mobility Sales and After Sales strategy development, definition and quantification of strategic options in key markets in Europe, USA, Asia
  • ­Design of an Plug-in Vehicle volume forecast model including volume forecasts for key markets in Europe, US and China
  • ­EV value chain risk & opportunity assessment, competitive benchmarking and strategic recommendation for key areas/focus topics

We are a preferred sparring partner to the automotive supplier industry:

  • Market study and market entry strategy into Li-Ion battery market in Asia
  • ­Independent assessment of battery technology and battery solution as a commercially attractive solution for Automotive OEMs

The Banking and Investment Community regularly relies on our deep market insights on alternative powertrain technologies:

  • ­E-Mobility service provider technical and operational due diligence prior to large scale funding by global investment bank
  • ­   Various due diligences of EV component and battery suppliers

Government departments, municipalities and other institutional bodies turn to us for:

  • ­Forecasting of PHEV/EV cost trajectories, research of consumer attitudes and Plug-in Electric Vehicle uptake rates
  • ­Development of E-Mobility plan including vehicle offering, infrastructure plan, marketing & consumer incentives
  • ­E-Mobility strategy development including business planning and set up of industrial partnerships

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